Ronald Wieselberg

Ronald Wieselberg

Sales Director, Issuer Relations

Ethoca

Senior executive with over 20 years of P&L responsibility and hands-on managerial experience in marketing, media, business development and direct marketing. Broad international expertise, both professional and academic, with emphasis in the Latin American and the US Hispanic markets, and excellent team building skills with expertise in both the start-up and the large corporation environments.

Specialties: My expertise covers almost the whole spectrum of Marketing and Sales, from Direct Marketing and Business Development to Media, Promotions, E-commerce and Product Management. I have strong analytical, leadership, team-building and communication skills, and have had P&L and budgetary responsibilities for most of my professional life. Moreover, I have international experience, having worked and lived in Latin America and Europe, and am fluent in 5 languages.

Breakout Session 2C: “The Value of Collaboration: How Issuers and Merchants Can Work together to Fight CNP Fraud and Reduce Chargebacks”